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So, do you think you could fall in love again with the humble printed company brochure? At Markedperception we think you'd be mad not too! Let's be honest with one another, in a world and society of ‘online this’ and ‘online that’, you still really can’t beat the feel of a beautifully designed company brochure can you? With the explosion of the internet and online businesses, many business ownersRead more
(1) Make it visually appealing The key attribute is to make it visually appealing. OK so that would be common sense but you'd be amazed at the number of brochures we come across that fail to achieve this. Design is extremely important when it comes to brochures, leaflets or any other printed marketing materials. If the design is boring or cluttered then people won’t bother to read the information you are providing. It's important that your graphic designerRead more
Here at Marked Perception we get asked this questions all the time being advertising, marketing and design specialists. After hearing all these questions our answer is always the same: It’s not either or! It is both. Where you place the majority of your effort depends on how far along the path you are. If you already have a large social media network and your brand is subconsciously on your markets mind, or if you are the dominant leaderRead more