Working closely in partnership with Lacoste’s design team in Europe, Leeds print management Marked Perception were asked to manage the print production of this neat little flip book for Lacoste Live, to be dropped in the bottom of goodie bags during a shin dig to promote the launch of Lacoste’s new Eau De Toilet 40ml and 100ml fragrance.
The designers, designed the booklet to be flipped from right to left to view a 360 Degree rotation of the 100ml bottle, then flipped horizontally and repeated to show a 360 degree rotation of the 40ml bottle. This set our team a challenge from the off as due to the miniature size – measuring only 50mm [H] x 70mm [W] it was a near impossibility to bind and finish, so we were left with the challenge of finding a solution of producing such a small booklet and at a competitive price with our client only wanting 200 copies.
Lacoste are over the moon with the end product. A big thanks to all involved for finding a solution to be able to produce a great product, within budget and too the tight deadlines we set you. All arrived on time and it went down a storm at the launch. Once again well done guys
Marked Perception are a Leeds print management company that offers high quality print and promotional sourcing solutions, that will save you time and money. Our friendly and personal team can take care of every aspect of your print project from repro to print, finishing to distribution, ensuring an effortless process from start to finish. Have a project in mind? Then call Mark Womersley today on +44 (0) 113 396 4522 or contact us via our quick enquiry form.
Disciplines on this project: Print Sourcing • Print Management